We have increased the number on Internet Leads that we are purchasing each day. The leads we buy are also sold to up to five other agents. This means that we are only going to write a small percentage of them, and the quicker we contact them with a price- the greater the likelihood of our success.
We need to turn these quotes out like a factory.
We seldom actually get to speak to the person live; so the price we send them by email and snail mail, and on their answering machine must be our best offer.
We need to offer a price that gets the person interested enough to call us back.
If our quote is very high, they will not return our call.
Here are some simple rules to follow.
Age of Driver Sex Age of Auto What to Quote
16 – 30 M Any Auto Basic limits of Liability
16 – 24 F Any Auto Basic limits of Liability
25 + __ F 2006 or newer Basic Limits Of Liability
or Full if they asked for it
30 + _ M 2006 or newer Basic Limits Of Liability
or Full if they asked for it
At any age, if the rate for full is more than $800, then only quote Liability only.
If you think that the quote your emailing might be an exception then add
“Call Us for a Full Coverage Quote” in the comments.
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